The term ‘link bait’ may lead the readers to a false assumption that it is a non-ethical practice of catching a link. Though link bait cannot be called as a purely ethical method of search engine optimization, it is found to be useful in creating better search engine optimization without affecting the credibility of a […]

Keyword density is one of the major factors that determine the popularity of a website. Compared to the other factors such as the external links that influence the page ranking, keyword density has more relevance in search engine optimization (SEO).

The Google Patent covers all the aspects of search engine optimization (SEO) in a comprehensive manner. Any website that wishes to be a part of the competitive virtual world needs to understand the important clauses covered in the Google Patent. Here is a brief coverage of the most important components involved in it.
The date of […]

Latent Semantic indexing (LSI) is one of the latest methods adopted by Google to make its search process more intelligent. Google has been adopting innovative strategies to improve the search results through its search engine. The new method, the latent semantic indexing, is the latest among them, and it helps the search engine to yield […]